Module - Food Design - Graphic Design Project: Packaging Design

Course Code:

GRA 303

Course Type:

Area Elective

P:

2

Lab:

4

Credits:

4

ECTS:

9

Course Language:

İngilizce

Course Objectives:

To make written and visual research, brand development and visualization, to produce original packaging designs in accordance with references.

Course Content:

Theory: Organization of verbal information on packaging, elements in the primary communication region of packaging, correct typography criteria in packaging design.

Practice: Subject research, conceptualization, working on text, graphic interpretation and visualization.

Course Methodology:

1. Lecture Method 2. Case Study Method 3. Problem Solving Method 4. Discussion Method 5. Demonstration Method 6. Group work

Course Evaluation Methods:

1. Exam 2. Presentation 3. Homework 4. Application

Vertical Tabs

Course Learning Outcomes

Learning Outcomes of the Course	Learning Outcomes of the Program	Teaching Methods	Measurement Methods
To have knowledge and experience on basic design principles such as color, texture, composition, space and typography	1, 2, 4	1,2	1,2
n addition to functionality, to gain a culture of displaying contemporary art aesthetics	8, 10, 12	1,4,5	1,2
Developing the ability to communicate freely by gaining the ability to express oneself freely, besides professional experience	8, 12	4,5	1,2
Utilizing different materials to produce modern and original designs in the design process	3, 4, 11	3,4	1,2
To have knowledge about research, methods and techniques	6, 10	2, 4	1,2

Course Flow

COURSE
Week	Subjects	Preliminary
1	Midterm Project: Packaging for Pesticides (3 parts) (Research and Information Collection)
2	Packaging for Pesticides (Research and Information Collection)
3	Midterm I: Black and White logo works (25X25 cm).
4	Evaluation of thumbnails about packaging.
5	Evaluation of original drawings and computer printouts.
6	Evaluations on three-dimensional packaging samples (mock-up).
7	Submission of visa project. Final Project: Packaging for Wine Products (4 pieces)
8	Packaging for Wine Products (Research and Data Collection)
9	Midterm II: Black and White logo works (25X25 cm).
10	Evaluation of thumbnails about packaging.
11	Evaluations on original drawings and computer printouts.
12	Evaluations on original drawings and computer printouts Submission of original drawings and computer printouts.
13	Evaluations on three-dimensional mock-ups.
14	Final evaluation and comments about the final project

Recommended Sources

SOURCES
Course’s Note	Carter Rob, Ben Day ve Philip Meggs. “Typographic Design: Form and Communication” Van Nostrand Reinhold, New York.
Other	Carver, Giles. “What is Packaging Design?” Rotovision SA, Switzerland. Mosberg, Stewart. “Packaging” PBC International, Inc, New York.

Material Sharing

MATERIAL SHARING
Dokümanlar
Ödevler	5 Homework, 2 Projects
Sınavlar	1 Vize

Assessment

CONSIDERATION SYSTEM
Midterm Studies	No	Percentage of Contribution
Homework	5	%20
Midterm	1	%10
Seminar and Presentation
Project	2	10
Total		%40
Ratio of Final to Success		%60
Rate of Success in the Year		%100
Total

Course’s Contribution to Program

Course’s Contribution to Program Outcomes
No	Program Learning Outcomes	Contribution Level
No	Program Learning Outcomes	1	2	3	4	5
1	To have theoretical background in the fields of art and design					X
2	To be able to apply basic design principles					X
3	To have creative and original thinking ability					X
4	Identify and solve graphic design problems				X
5	An ability to use current technological tools in design processes at an advanced level				X
6	To have professional and ethical responsibility about intellectual, art and design works			X
7	Ability to follow developments in the field of Art and Design				X
8	To be able to present ideas and designs effectively					X
9	To be able to work as a team			X
10	To be able to conduct research, analysis and interpretation in the field					X
11	Interdisciplinary thinking and ability to connect.			X
12	To be aware of social and cultural values.				X

ECTS

COURSE CATEGORY	Expertise / Field Courses
ECTS / Workload Table
Activity	Number	Time (hour)	Total Workload (Hour)
Course Length (14 x total course time)	14	6	84
Study time out of class (Preliminary work, reinforcement)	14	2	28
Homework
Seminar and Presentation	4	6	24
Projects	4	14	56
Midterm Exam
Final Exam	1	12	12

Total Workload			204
Total Workload / 25 (h)			6,80
Course’s ECTS Credit			7

None

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